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    NLBorrelKoning
     
    Job Description Grolsch Brand Ambassador


    Job Summary
    The Grolsch Brand Ambassador is responsible to execute the marketing and sales program in her/ his local market. He/ she is managing the various elements of the program in order to deliver optimum results.

    Essential Functions

    · Responsible for on premise sales results/ targeted selling
    - Making targeted solo sales calls
    - Making joint sales calls with sales reps
    - Generate sales opportunities and leads through art contacts/ events
    - Create (art/ gold) targeted account list
    - Presenting Art Program to wholesalers/ educating wholesalers
    - Providing on the job training with regards to Grolsch, the Art Program and promotions

    · Responsible for local sampling program
    - Select Grolsch neighborhoods ‘Green Light ART Districts’
    - Select art events/ create event calendar
    - Liaise with art partners/ promoters/ magazines
    - Attend/ support art events
    - Responsible for branding and presentation Grolsch on events
    - Generate PR, free publicity opportunities
    - Meet sampling related targets (KPI’s)

    · Reporting & evaluation
    - Provide KPI information/ sales and sampling results
    - Share best practices
    - Support to execute awareness test

    Additional Responsibilities
    · Contribute in newsletter: intothegreenlight
    · Contribute in creating sales and events collateral and/ or signage

    Job Qualifications:
    · BS Degree
    · Dutch language skills preferred
    · 3 years of Sales and/ or Marketing experience
    · Experience in beer industry is a plus
    · Experience in art world is a plus
    · Excellent commercial, analytic and presentation skills

    Conditions:
    · Consultancy basis
    · Flexible hours: weekends, day time and night time
    · Authorized to work in the US
    · Office at home (Laptop) required
    · Full time/ Part time

    Interested?
    Please send a cover letter and a copy of your resume to:
    Roelien Weenink: roelien@grolschusa.com
 
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